IGNOU MBA Study Materials/Books
If you come to this page for download each collection of MBA Study Material so you are come at right place. You will get everything for which you have come to here. We have downloaded all available Study Materials of MBA to our System and it is ready and available for all students pursuing MBA from IGNOU.
Study Material for MS - 64 International Marketing
If you come to this page to download Study Material of MS - 64 International Marketing issued by IGNOU, you have come at right place. We have downloaded all available Study Materials of MS - 64 International Marketing to our System and it is ready and available for all students pursuing MBA from IGNOU.
These study materials are helpful to solve assignment questions and for term end examination (TEE) conducted by IGNOU.
| Block 1 | International Marketing: An Introduction | Download |
|---|---|---|
| Unit 1 | Scope and Size of International Markets | Download |
| Unit 2 | Conceptual Framework | Download |
| Unit 3 | Institutional Framework | Download |
| Block 2 | Environment of International Business | Download |
| Unit 4 | Cultural Environment | Download |
| Unit 5 | Political and Legal Environment | Download |
| Unit 6 | Strategic Retail Planning Process | Download |
| Block 3 | Policy Framework and Procedural Aspects | Download |
| Unit 7 | India's Export Import Policy | Download |
| Unit 8 | Export - Import Documentation | Download |
| Block 4 | International Marketing Mix | Download |
| Unit 9 | International Product Policy and Planning | Download |
| Unit 10 | International Advertising | Download |
| Unit 11 | International Pricing Policy | Download |
| Unit 12 | International Distribution and Sales Policy | Download |
| Block 5 | International Marketing Planning | Download |
| Unit 13 | International Market Selection | Download |
| Unit 14 | International Marketing Research | Download |
| Unit 15 | International Marketing Planning and Control | Download |
For attend IGNOU MS - 64 TEE Examination, it is necessary to first submit your Assignments to IGNOU and it is possible from IGNOU Study Material. You can solve your MS - 64 Assignments with using Books/Materials. Not only Assignments, but you can use it for preparation of Examination and you can get good marks in your MBA Annual Exams with good grade.